DiscoverThe Well 2 Lead PodcastScaling to Seven Figures: Key Strategies for Success
Scaling to Seven Figures: Key Strategies for Success

Scaling to Seven Figures: Key Strategies for Success

Update: 2025-10-27
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Description

In this conversation, Austin Holmes shares his journey from military service to entrepreneurship, detailing the challenges and successes he faced while building a seven-figure agency. He discusses the impact of COVID-19 on his business, the freedom of traveling in an Airstream, and the importance of leadership principles learned in the military. Austin emphasizes the significance of hiring the right people, establishing systems, and seeking mentorship to achieve business success. He also highlights the mission of his agency, Publicity for Good, which focuses on helping purpose-driven companies gain media exposure and make a positive impact in the world.


Takeaways


Transitioning from military to entrepreneurship requires intentionality.

COVID-19 presented challenges but also opportunities for growth.

Traveling in an Airstream offers freedom and new perspectives.

Building a business with a partner can strengthen relationships.

Leadership principles from the military can be applied to business.

Hiring the right people is crucial for scaling a business.

Publicity for Good focuses on helping purpose-driven companies.

Establishing systems and structure is vital for business success.

Mentorship can provide valuable insights and guidance.

Asking for help and taking action are key to achieving goals.






Sound bites


"We have a no gossip policy."

"You have to ask for the sale."

"You have to execute it."



Chapters


00:00 From Military to Entrepreneurship: A Journey Begins

02:57 Navigating the Challenges of Business During COVID

05:52 The Airstream Adventure: Embracing Freedom and Travel

09:01 Building a Business Together: Lessons from the Military

11:52 Leadership Principles for Entrepreneurs

14:45 Hiring and Team Building: Finding the Right Fit

17:41 The Mission of Publicity for Good

20:41 Client-Centric Approach: Helping Purpose-Driven Companies

23:26 Scaling to Seven Figures: Key Strategies for Success

26:23 The Importance of Structure and Systems in Business

29:14 Mentorship and Community: Learning from Others

32:10 Final Thoughts: Essential Takeaways for Entrepreneurs


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Scaling to Seven Figures: Key Strategies for Success

Scaling to Seven Figures: Key Strategies for Success

Bobby Davis