She had the products, but not the positioning - Kelly Caisse (Ep. 11)
Description
I’m meeting with farmer and fermentation expert, Kelly Caisse of KD Crop Farm.
Kelly has been in business for 20 years and is stuck when it comes to attracting the right clients, especially during low season. Kelly believes she’s made a good effort in showing up in her business, especially with all of the changes she’s made to her marketing, but there are gaps that she probably doesn’t see.
I’m Talyn Rahman-Figueroa, your personal brand expert, and I’m about to look at Kelly’s brand, no filter, just real talk, by looking into her bigger aspirations and whether her current brand is keeping her from achieving those big goals or whether it’s in fact keeping her tied down.
Can I help bring Kelly’s personal brand back to life so she can start monetizing her knowledge to attract the right clients, no matter what season it is? Let’s find out.
Let’s meet Kelly Caisse.
If you are a small business owner and want your brand reviewed for FREE, apply here to get on my show!
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