DiscoverContagious NarrativeShould BDRs live in Sales, or Marketing?
Should BDRs live in Sales, or Marketing?

Should BDRs live in Sales, or Marketing?

Update: 2019-05-07
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Whether you call the them Business Development Reps, Sales Development Reps, Inside Sales Reps, etc... Should the team responsible for outbound demand gen live in the marketing or the sales organization? 

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Should BDRs live in Sales, or Marketing?

Should BDRs live in Sales, or Marketing?

Michael Troiano