Spend Less on Marketing and Make More Money. What the Marketing Industry is not Telling SMBs About Balancing Their Marketing Resources.
Update: 2024-10-10
Description
On todays episode I am playing the role of the magician giving away all the secrets - except I am a marketer telling what the marketing industry doesn't want you to know. What they don't want you to know is you are being sold the wrong tactics. I am going to tell you what your marketing mix should look like - which is likely to be a far cry from what it is. I won't stop there, I will tell you how to drive change to get your marketing team on the same page.
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