Stephanie Berez on Marketing and Finding your Undeniability
Description
Undeniability is the art of crafting something so unique that it can only be attributed to your brand. It is so desired that your consumers are magnetically drawn to it. It is so fulfilling that they can't help but come back for more.
In this episode Stephanie bring her years of consumer package goods (CPG) experienced to our audience and addresses key questions in every marketer's mind today such as:
What does it mean to be consumer-centric in marketing communications?
What are some of the core elements of what makes for a good Brand Partnership?
What advice do you have for Brands that are focused on launching a brand in the age of COVID-19?
How is the role of Sales and role of Marketing evolving?
How should we think about technology and new marketing tactics?
and my favorite, how should marketers think in terms of measurement and KPIs?
United States
