Stop Focusing On Vanity Metrics
Update: 2021-03-23
Description
Marketers of all types understand how tough it can be to properly measure success and failures.
We all want to look good in front of our bosses, coworkers and clients, right? content?
Vanity metrics are things like page views, number of followers, or the number of downloads of your free book. They make you feel good, but they don’t actually add anything to your bottom line.
In this episode, host Kristen Jones, shares some tips on how to get heard above all the noise out there.
Are we Insta buddies? Find Us @thecalabashgroup and @thecreativemindproject242
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