Stop Losing Leads: AI, Automation & Relationship Selling for Realtors (with Mark Weithorn)
Description
Most agents lose their best leads within minutes—often without realizing it. In this episode, Jill sits down with Mark Weithorn, founder & CEO of DPI Showcase Websites, to unpack how smart automation and AI can help realtors (and brokers) respond faster, nurture better, and win more listings—without drowning in tech.
What you’ll learn
- The #1 habit shift that stops lead leakage (hint: pick up the phone)
- Why relationships still beat algorithms—and how to scale them with a CRM
- Mark’s Leads.ai approach to finding seller opportunities (not just buyers)
- Simple automations that keep you top-of-mind: blogs → social → weekly email
- How independent brokers and solo agents can stand out with customizable sites
- Compliance basics: what must appear on agent sites (and why it matters)
- Old-school “farming” + new-school data: door-knocking that actually works
About Mark
Mark is a 25-year marketing instructor with the Miami Association of Realtors and the founder of DPI Showcase Websites, a 21-year-old tech company serving realtors and brokers across the U.S. and Canada.
Resources
- DPI Showcase: dpishowcase.com
- Classes & training (free): dpishowcase.com → “Classes”
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