The week’s guest is a client focused marketing strategist with a deep rooted passion for businesses to succeed. Introducing Avery Williams, Founder & Marketing Strategist at New England Paradigm! Avery sits down with host Mark Stiles to share her experiences with the Entrepreneurs Organization (EO), her passion for continuous learning, travel, and wine, and the impact of spirituality on her personal and professional life. Mark and Avery also touch on the significance of purpose and impact, as well as their shared excitement about the future of EO Boston. It’s an exciting episode you don’t want to miss!

Takeaways:

• Lean into the lifestyle of "everything happens for you, not to you.” This positive mindset helps in dealing with challenges and having grace with the process of business growth. It's important to have faith and patience, allowing things to develop before expecting immediate results.
• Surrendering to the uncertainties of entrepreneurship and embracing vulnerability can lead to positive relationships and personal growth. Being authentic and accepting imperfections can strengthen relationships with clients and team members.
• Building strong relationships with clients, team members, and mentors is crucial for success. Surrounding yourself with the right people who lift you up and being conscious of the impact you have on others can create a supportive and empowering environment.
• Differentiating from traditional agencies, the focus is on being adaptable and providing personalized marketing and design services at a more affordable cost. Marketing plans should be living documents that evolve as the business and market landscape change.
• EO provides a supportive network of like-minded entrepreneurs who can provide guidance, share experiences, and offer a non-judgmental space to discuss business challenges. EO accelerates personal and business growth through learning events and access to resources.
• A key hobby for Avery is continuous learning through reading books, listening to podcasts, and expanding knowledge. There is always something new to learn and it helps in personal and professional growth.
• The idea of unity and making a positive impact in both personal and business aspects is essential for personal fulfillment and success. It involves finding purpose, being present, and understanding the importance of relationships.

Links: 

• LinkedIn: https://www.linkedin.com/in/daryl-avery-swanson/  
• Company website: http://www.neparadigm.com 
• Email: dswanson@neparadigm.com 

Quote of the Show

• “Everything happens for you, not to you.” - Avery Williams

Ways to Tune In:

• Apple Podcast - https://podcasts.apple.com/us/podcast/leadership-in-action/id1585042233
• Spotify - https://open.spotify.com/show/2t4Ksk4TwmZ6MSfAHXGkJI
• Stitcher - https://www.stitcher.com/show/leadership-in-action
• Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cubGVhZGVyc2hpcGluYWN0aW9uLmxpdmUvZmVlZC54bWw
• Amazon Music - https://music.amazon.com/podcasts/4263fd02-8c9b-495e-bd31-2e5aef21ff6b/leadership-in-action
• YouTube - https://www.youtube.com/playlist?list=PLrYQF0jBmyvenMpcPxJJ2Kf50a_uhBdiP