Sustainable Marketing, with the authors Paul Randle and Alexis Eyre
Update: 2024-06-04
Description
In a competitive marketplace, how on earth does a marketer balance the sustainability issues with sheer desire to outshine by throwing more carbon at the wall?
Paul is a co-founder of the Sustainable Marketing Compass and CEO of the fabulously named Pickle Consulting, which focuses on sustainability; Alexis is also a co-founder of the Sustainable Marketing Compass, and co-founder of Sustainists – plus Alexis runs GreenEyre, a sustainable marketing consultancy on a mission to drive positive impact.
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