TP404 - The New Health Playbook: Drivers, Consumerism, and Marketing
Update: 2024-10-09
Description
In this episode, Reed Smith and Chris Boyer the "drivers of health," healthcare consumerism, and the role of marketing in shaping patient experiences. They explore how social, economic, and environmental factors impact health, how consumers are increasingly empowered in their care decisions, and how a strategic, consumer-focused approach can drive meaningful change.
Mentions from the Show:
- Kaiser Permanente: Housing for health
- Ten Years Later, Flint Still Doesn't Have Clean Water
- Boston Medical Center Codesigns Food Is Medicine Resources with Local Community as Part of New Study
- How Geisinger Health System’s Refund Promise Puts Patient Experience at the Center of the Enterprise
- Dignity Health: Humankindness heals. Mind, body, and spirit.
- Addressing the drivers of health to improve outcomes for everyone
- Consumers rule: Driving healthcare growth with a consumer-led strategy
- Reed Smith on LinkedIn
- Chris Boyer on LinkedIn
- Chris Boyer website
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