DiscoverCoffee Knowledge HubTable reservations for cafes with Daniel Greenberg
Table reservations for cafes with Daniel Greenberg

Table reservations for cafes with Daniel Greenberg

Update: 2025-06-25
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Description

In this episode of the coffee knowledge hub podcast, Tibor and Andrew speak to the co-founder of Lunjoe, Daniel Greenberg. Daniel discusses how Lunjoe (Lun-joe), a table reservation platform for coffee shops can help to optimise space and increase revenue for cafe owners. It also gives assurance to customers they will have a table, even in a crowded and bustling cafe.

He shares insights into the app's development journey, business model, user experience, and the challenges faced by coffee shops in a competitive market.

The conversation also explores growth strategies, membership programs, and the impact of the app on cafe culture.

As usual, Tibor and Andrew have a follow up chat about the conversation after saying good bye to Daniel. So stay tuned for the analysis at the end.


Takeaways

  • Lunjoe aims to help coffee shops increase profitability by optimizing sit-in trade.
  • The app allows cafe customers to reserve tables, ensuring availability for meetings and social gatherings.
  • We interroagate the app's business model to understand implications for cafe margins
  • User experience is prioritised, with a focus on minimising friction in the reservation process.
  • The app offers a free trial of 50 reservations to encourage adoption among cafes.
  • Lunjoe is designed to enhance customer experience while supporting local coffee shops.
  • Feedback from users and cafe owners is crucial for continuous improvement of the app.
  • The app includes features like waitlists and notifications to enhance user engagement.
  • Daniel emphasizes the importance of providing value to coffee shop owners to ensure long-term success.


Chapters

00:00 Introduction to Lungo: A New Coffee Experience

06:11 Understanding the App's Functionality

11:28 From Idea to Execution: Building the Team

14:15 Growth Strategies and Future Plans

16:33 Customer Engagement and Loyalty Programs

19:09 Navigating Cafe Culture and User Behavior

21:50 Technical Aspects and Payment Processing

23:38 Future Developments and Features

26:29 Conclusion and Call to Action

33:24 The Value of Meeting Spaces Outside the Office

33:46 Engaging with Coffee Shop Owners

33:54 Pricing Strategies for Coffee Shop Reservations

35:17 Delivering Value to Coffee Shop Owners

37:02 Understanding Average Transaction Value (ATV)

38:34 The Concept of Selling Unused Capacity

40:05 Challenges of Reservations in Coffee Shops

41:58 The Pros and Cons of Reservations

43:43 Onboarding and Daily Operations for Coffee Shops

45:10 The Importance of Feedback and Iteration

56:18 Reflections

56:25 The Flow of Conversation

56:44 Challenges in Cafe Management

57:42 The Role of Technology in Cafes

58:08 Evolving Cafe Culture

59:00 User Journeys in Cafes

01:00:10 Customer Training and Adoption

01:01:02 Competing with Co-Working Spaces

01:01:54 Creating Unique Cafe Experiences

01:03:25 Behavioral Adaptation in Cafe Culture

01:03:58 The Impact of Technology on Cafe Dynamics

01:04:20 Revenue Models for Cafes

01:05:34 The Future of Cafe Reservations


Find out more:

Daniel Greenberg is the co-founder of Lunjoe, the patent-pending platform that helps coffee shops become more profitable by offering reservations at select tables.


Lunjoe has been crucial in helping coffee shops with a lot of laptop users.


Recently, Daniel graduated from Brown University with a degree in Behavioral Decision Sciences and a data fluency certificate.


If you would like to join Lunjoe, feel free to reach out to daniel@lunjoe.com


LinkedIn


TikTok


Lunjoe’s website: lunjoe.com

Download “Lunjoe” On the Apple App Store (Android Coming Soon)

See how it works: Coffee Island case study


Keywords

Lunjoe, coffee shop reservations, cafe culture, business model, user experience, growth strategies, loyalty programs, payment processing, cafe operations, startup journey



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Table reservations for cafes with Daniel Greenberg

Table reservations for cafes with Daniel Greenberg

Andrew Tolley