1. Introduction - The cyclical nature of confidence.
2. Belief System - How life circumstances shape our beliefs, which in turn shape our confidence.
3. Intention vs. Action - The importance of setting clear goals and planning before taking action.
4. The Role of Results - How achieving results can boost confidence but warns against relying solely on external achievements.
5. Personal Anecdotes - The speaker's journey from lacking confidence to becoming a world champion in rodeo.
6. The Danger of Image-Based Confidence - The pitfalls of deriving confidence solely from external image.
7. The Importance of Self-Image - Emphasizing the need to internalize successes and grow one's self-image.
8. Conclusion - Encouragement to shine brightly and inspire others.
9. Call to Action - Invitation to join the "Cowboy Challenge" for mental resilience and toughness.

This video provides valuable insights into the nature of confidence and offers practical steps for building and maintaining it. It's a blend of motivational speech, personal experiences, and actionable advice.