Tapped In: 2024 Beer Trends and Beyond with the NBWA's Lester Jones
Update: 2025-01-23
Description
Today on the podcast NBWA's Chief Economist Lester Jones breaks down beer sales data from 2024 and provides an outlook for 2025.
Key Points
- How did beer do in 2024? What is the data telling us?
- Total beer sales / consumption
- On / Off premise trends
- Surprising trends and predictions for 2025
- Tariffs, inflation, and interest rates...what does it mean for beer sales in 2025?
Resources
- Connect with Lester Jones, ljones@nbwa.org
- Get the free beer business finance newsletter
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