The Current State of SEO and AI SEO
Update: 2025-08-06
Description
In this episode, we explore how AI is fundamentally reshaping search behaviour and what this means for B2B marketers.
We break down which parts of SEO still work, reveal new opportunities for getting cited in AI-powered searches, and explain why building brand awareness has become more critical than ever. Plus, we share practical strategies for creating content that AI engines actually reference in commercial queries.
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