DiscoverThe Perceptive PhotographerThe Danger of Consistency
The Danger of Consistency

The Danger of Consistency

Update: 2025-12-29
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In Episode 564 of the podcast, I’m thinking through an idea that comes up often in photography but is rarely examined closely: consistency. We tend to treat a recognizable style as a sign of maturity or a settled voice, a clear direction. And for a while, that recognition feels like progress. But consistency can quietly become a constraint.


The problem is that consistency is often mistaken for coherence. Consistency lives on the surface of photographs. It shows up as repeated visual solutions: similar compositions, familiar subjects, reliable color and tone. Coherence operates underneath the work it is similar ot our voice or vision. It’s the continuity of attention or the way a we look, what we care about, and the questions we continue to ask, even as the work itself changes.


So this week we talk about how consistency is reinforced by external pressures: audience expectation, institutional validation, and the quiet rewards of being easily recognizable, and how over time, this can lead photographers to protect a look rather than respond honestly to what’s in front of them. We also look at how to think about coherence as a resource forus to use in our work and processing.


Steven Shore offers a powerful counterexample. American Surfaces and Uncommon Places look radically different, yet they belong to the same mind. Remember coherence isn’t stylistic. it’s conceptual. In this case of Steven and others, the work remains grounded in observation, description, and the ordinary, even as the visual language shifts.


Lots of other photographers like Wolfgang Tillmans, Adams, Minor, and Sophie Calle operate similarly. Their practices change form, scale, and medium, but their attention to what matters remains the same.


The danger of consistency isn’t repetition itself. It’s the narrowing of perception. Coherence asks something harder: allowing the work to evolve without abandoning what truly matters.


Voice isn’t a look you defend. It’s comes paying attention to yourself, what you seee, and why it matters. And at that core, the work you create can can survive any consistency change.

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The Danger of Consistency

The Danger of Consistency

Daniel j Gregory