DiscoverIPA PodcastThe Effectiveness Files: ITV
The Effectiveness Files: ITV

The Effectiveness Files: ITV

Update: 2024-10-23
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Dame Carolyn McCall joins the IPA Effectiveness Podcast to discuss her career spanning The Guardian, EasyJet and ITV; transforming the ITV brand to compete with the streaming services; and collaborating with advertisers to create great content for viewers.
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The Effectiveness Files: ITV

The Effectiveness Files: ITV

Institute of Practitioners in Advertising (IPA)