DiscoverNicky at NightThe Greatest Rebrand in History: Addison Rae
The Greatest Rebrand in History: Addison Rae

The Greatest Rebrand in History: Addison Rae

Update: 2024-09-18
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Welcome back!!!

This week we are doing a deep dive on the marketing and rebrand of Addison Rae

Follow the Pod on Youtube:


https://www.youtube.com/channel/UCof5APIJ8OHOJbiVGU3wouA



Follow me on IG:
https://www.instagram.com/nicky.reardon/

#addisonrae #musicmarketing #musicreview


0:00 - Intro
2:41 - Thesis
6:28 - Origin Story
13:51 - AR EP
20:53 - The Rebrand Begins
25:21 - Diet Pepsi
35:46 - What is next for Addison?

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The Greatest Rebrand in History: Addison Rae

The Greatest Rebrand in History: Addison Rae

Nicky