The Real Impact of MAP Policies

The Real Impact of MAP Policies

Update: 2025-07-28
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Today on The Rock Fight Colin is joined by outdoor industry insider Eoin Comerford and brand and creative expert Producer Dave (aka The Monday Boys) to hit on the following headlines and topics that are percolating around the outdoor industry:

  • Outdoor Industry History! In what year did these outdoor headlines occur? (04:41 )
  • Industry ups and downs: Clarus & Fenix struggle in their recent earnings while Hoka and UG continue to thrive. But is the Deckers rocket ship starting to slow down? (08:10 )
  • Hope for ski resorts? Two recent stories buck the trend of bad news for snowsports. Was this a good week or a sign of things to come? (17:35 )
  • The Rock Fight LIGHTNING ROUND! The fastest 3 minutes of news in outdoor media. This week we hit the new House of Sport store coming to SoCal, Dad's leading the back to school charge, and insole maker Ortholite sold for $770m! (21:23 )
  • A recent lawsuit out of the hunt/fish world highlights the importance of MAP pricing. We discuss. (25:52 )

For The Parting Shot, apparently last Wednesday's tribute by Colin about Malcom Jamal Warner was just the beginning of a bad week for Gen X because we also lost Ozzy Osbourne and Hulk Hogan. We pour a little out for these 80's icons (even if Hulk did turn out to be a scumbag). (42:16 )

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The Real Impact of MAP Policies

The Real Impact of MAP Policies