DiscoverFounders' ForumThe River Person Mindset: Bobby Reed’s Guide to Business Success
The River Person Mindset: Bobby Reed’s Guide to Business Success

The River Person Mindset: Bobby Reed’s Guide to Business Success

Update: 2025-07-09
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Description

What does it mean to be a "river person" in business? Bobby Reed’s entrepreneurial journey shows how following your passion with determination can lead to success.

Bobby's path to founding Loaded Pixel began with a high school teacher handing him a camera, sparking a lifelong passion for video production. From Super Bowl broadcasts to the Olympics, Bobby built his career by doing what he loved. But the turning point came when NBC Sports relocated, and Bobby chose entrepreneurship over a corporate path. With mentorship and a leap of faith, he founded his own company, facing the typical startup challenges.

One of Bobby's key insights is the importance of building a strong company culture, even with a mostly freelance team. By paying contractors before the usual net-30 terms, he fostered loyalty and collaboration, which became essential for his business’s success.


Key Takeaways:

  • From Passion to Business: Bobby turned his passion for video production into a thriving business.
  • Facing Challenges: He navigated common entrepreneurial hurdles, including cash flow and client expectations.
  • Building Loyalty: Prompt payments created a culture of trust among freelancers.
  • Sustainable Growth: Bobby’s vision focuses on growth that supports a balanced life for his team.


About Bobby Reed:

Bobby Reed is the founder and executive producer of Loaded Pixel, a full-service video production company based in Philadelphia. With over 20 years of experience in live sports, branded content, and commercial campaigns, Bobby has worked on everything from Super Bowl broadcasts to food spots for beloved brands like Wawa.

Known for combining creative instinct with production savvy, he has built a company that moves fast, thinks big, and skips the unnecessary layers. Whether he's directing behind the camera or guiding clients through the creative process, Bobby is all about turning ideas into visuals that hit.


Connect:

Website www.loadedpixelcreative.com

LinkedIn linkedin.com/in/bobby-reed

Instagram instagram.com/bobbyreedtv/


This episode is brought to you by MultiFunding Business Loan Advisors, Fund Your Vision, Fuel Growth. Go to MultiFunding.com to learn more.

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The River Person Mindset: Bobby Reed’s Guide to Business Success

The River Person Mindset: Bobby Reed’s Guide to Business Success

Marc Bernstein / Bobby Reed