The Road Warriors: Tales from the Shed Industry
Description
Ever wonder what happens when the microphones are off? This special late-night edition of the Shed Geek Podcast pulls back the curtain on the real conversations that fuel this industry-leading platform. Recording from a hotel room in Harrisburg, Pennsylvania, Shannon welcomes his wife Deanna to the podcast for the first time, alongside brand strategist Cord Koch, for a raw, unfiltered conversation about their journey.
The trio shares stories from their Pennsylvania road trip, including meaningful visits with industry veterans Charles Hutchins and Dale Beachy. These encounters reveal how the most valuable industry conversations often happen around kitchen tables and in casual settings – moments typically never captured for listeners.
In an unexpected and deeply moving segment, Shannon and Deanna open up about their personal battle with breast cancer during the early days of the podcast. "The shed industry was so there for us," Shannon shares, his voice breaking as he recounts how business relationships transformed into lifelines of support during their darkest hours. This profound experience shaped their mission to give back to an industry that had carried them through crisis.
Throughout the conversation, the team explores the delicate balance between faith, family, and business. They discuss how they approach digital marketing and client relationships with a philosophy of education over sales, believing that helping others succeed – whether they become clients or not – ultimately strengthens the entire industry. "You can't compete with me. I want to see you win," Shannon explains, embodying their "rising tide lifts all boats" approach.
As the Shed Geek podcast approaches its five-year anniversary and 400th episode milestone, this intimate conversation offers listeners a glimpse into the genuine hearts behind the brand. The episode concludes with a spontaneous prayer, reinforcing their commitment to placing faith at the center of their business journey.
Join us for this special behind-the-scenes look at the relationships, values, and personal stories that have shaped one of the shed industry's most influential platforms.
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This episodes Sponsors:
Studio Sponsor: Shed Pro
Digital Shed Builder
Making Sales Simple
IFAB
Solar Blaster Fans
Shed Sales Summit