The Social Media Mistake That Could Cost You Your Business (And How to Avoid It)

Update: 2024-07-10

Description

A LinkedIn post almost cost me a potential client - it was a jaw-dropping moment that reminded me of a critical social media mistake far too many business owners make.

On this episode of Nemo Radio, we'll unpack what happened + how to ensure you avoid this conversion-killing mistake when it comes to your social media posts.

What You'll Discover:

🛑 01:16 - The Temptation to Instantly Publish: The pitfalls of posting every opinion you have and how it can damage your personal brand.

🎓 01:35 - The Business Owner’s Responsibility: How social media use differs for business owners and personal brands - whether your like it or not! 😆

😬 04:00 - The Conversion Killer: How posting about this specific topic can instantly harm your business & personal brand ... and why you should avoid it at all costs!

👥 06:28 - Judging Prospects by Their Social Media: The real-life implications of social media posts and how they affect business relationships.

🧠 11:22 - Controversy and Personal Branding: The difference between attracting attention and building a sustainable, respected brand online.

📧 16:35 - Why I Got Fired (And Why You Might, Too): How an angry email cost me my job at the height of the 2008-09 U.S. recession and the valuable lesson it taught me about communication.

If you're looking to navigate the tricky waters of social media while protecting and enhancing your personal brand, then this episode is a must-listen!

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