The Truth About DropTober (And How to Stop It Forever)
Description
Fall 2025 isn’t business as usual—it’s war for loyalty.
In this episode, Bryce Conlan blows the whistle on DropTober—the quiet student exodus that blindsides studios every fall. With enrollments down and parents more selective than ever, your first 90 days with a new family aren’t just important—they’re make-or-break. Bryce unpacks how to choreograph a world-class onboarding experience that builds bulletproof retention before the drop-off ever starts.
You’ll learn why moms form long-term judgments in week one, how to build a Ritz-Carlton-level studio experience, and what systems your team must have to keep new families loyal.
Don’t just fill your studio—keep it full.
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