DiscoverPlanet MoneyThe hidden world behind your new "banking" app
The hidden world behind your new "banking" app

The hidden world behind your new "banking" app

Update: 2024-08-1618
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This podcast delves into the story of Yata, a fintech company that offered prize-linked savings accounts, and the unexpected crisis that unfolded when thousands of users were unable to access their funds. The podcast begins by introducing Sharina and Jordan Gonzales, a couple who used Yata for their savings, highlighting the app's gamified approach and promise of rewards. However, the episode takes a dramatic turn when Sharina's Yata debit card is declined, revealing a widespread issue affecting numerous users. The podcast then explores the complex financial ecosystem behind Yata, involving Synapse, a middle company that handled customer deposits, and Evolve Bank and Trust, where the money was supposed to be deposited. It is revealed that Synapse filed for bankruptcy, leading to an accounting nightmare and the discovery that a significant portion of customer funds had been deposited into a single account at Evolve. The podcast examines the regulatory landscape surrounding fintech companies like Yata and Synapse, highlighting the challenges faced by regulators in overseeing these complex financial ecosystems. It discusses the appeal of fintech apps for both teenagers and adults, emphasizing the need for clear regulations to protect consumers. The episode concludes by discussing the aftermath of the Yata crisis, highlighting the lack of clarity regarding customer refunds and the lessons learned about the importance of due diligence and regulatory oversight in the fintech industry.

Outlines

00:00:00
The Rise and Fall of Yata: A Fintech Crisis

This episode explores the story of Yata, a fintech company offering prize-linked savings accounts, and the unexpected crisis that unfolded when thousands of users were unable to access their funds. The podcast introduces Sharina and Jordan Gonzales, a couple who used Yata for their savings, highlighting the app's gamified approach and promise of rewards.

00:00:23
Yata's Financial Ecosystem: Synapse and Evolve

The podcast delves into the complex financial ecosystem behind Yata, involving Synapse, a middle company that handled customer deposits, and Evolve Bank and Trust, where the money was supposed to be deposited. It reveals that Synapse filed for bankruptcy, leading to an accounting nightmare and the discovery that a significant portion of customer funds had been deposited into a single account at Evolve.

00:11:41
Regulatory Challenges and Consumer Protection

The podcast examines the regulatory landscape surrounding fintech companies like Yata and Synapse, highlighting the challenges faced by regulators in overseeing these complex financial ecosystems. It discusses the appeal of fintech apps for both teenagers and adults, emphasizing the need for clear regulations to protect consumers.

00:19:24
The Aftermath and Lessons Learned

The episode concludes by discussing the aftermath of the Yata crisis, highlighting the lack of clarity regarding customer refunds and the lessons learned about the importance of due diligence and regulatory oversight in the fintech industry.

Keywords

Fintech


Fintech refers to financial technology companies that use technology to provide financial services. These companies often offer innovative solutions for banking, payments, lending, and investment.

Prize-linked Savings Accounts


Prize-linked savings accounts are a type of savings account where customers have a chance to win prizes based on their savings balance. These accounts are designed to incentivize saving and are often used by governments to promote financial inclusion.

FDIC Insurance


FDIC insurance is a federal program that protects deposits in banks and savings associations. It ensures that customers will receive up to $250,000 per depositor, per insured bank, if the bank fails.

Regulatory Scramble


Regulatory scramble refers to the rapid and often chaotic process of developing and implementing regulations for new industries or technologies. This can be challenging due to the rapid pace of innovation and the need to balance consumer protection with innovation.

Supply Chain


Supply chain refers to the network of organizations, people, activities, information, and resources involved in moving a product or service from supplier to customer. In the context of fintech, the supply chain includes the fintech company, the middle company, and the bank.

Q&A

  • What are prize-linked savings accounts and how do they work?

    Prize-linked savings accounts are a type of savings account where customers have a chance to win prizes based on their savings balance. These accounts are designed to incentivize saving and are often used by governments to promote financial inclusion.

  • What is the difference between a bank and a fintech company?

    A bank is a financial institution that is regulated by the government and has the authority to hold deposits, make loans, and allow customers to make payments. A fintech company is a technology company that uses technology to provide financial services, but they are not typically regulated as banks.

  • What happened to the money deposited in Yata?

    Yata partnered with Synapse, a middle company, to handle customer deposits. Synapse failed and filed for bankruptcy, revealing that they weren't keeping proper records and had deposited a large portion of the customer funds into a single account at Evolve Bank and Trust.

  • What are the regulatory challenges in overseeing fintech companies?

    Regulators face challenges in overseeing fintech companies due to the rapid pace of innovation and the complex financial ecosystems they operate within. There are often gaps in existing regulations, and it can be difficult to determine which agency is responsible for overseeing specific fintech activities.

  • What lessons can be learned from the Yata crisis?

    The Yata crisis highlights the importance of due diligence and regulatory oversight in the fintech industry. Consumers should be aware of the risks associated with using fintech companies that are not regulated as banks and should carefully review the terms and conditions of any financial services they use.

Show Notes

You might have seen ads for online banking services that seem to offer a lot of great stuff — accounts you can open in minutes and without a minimum balance or monthly fees. The ads seem to say: "These aren't your parents' boring old banks." But the truth is: Even though they might resemble banks, they aren't.

These "bank-like" companies are a type of "fintech" or financial technology company. And this is a story about the potential risks of putting your money into these apps.

Banks go through a whole regulatory gauntlet in order to exist. But, in the past several years, there has been a rise in fintechs that skirt regulations. And many of these pose a real threat to even the most savvy of depositors.

When a little known tech company filed for bankruptcy a few months ago, thousands of people couldn't access the millions of dollars they saved. On today's show, we meet some of the people affected and learn what the fintech industry reveals about banking regulation.

Today's show was hosted by Erika Beras and Sally Helm. It was produced by Sam Yellowhorse Kesler and Sofia Shchukina with help from James Sneed. It was edited by Jess Jiang and fact-checked by Kevin Volkl. It was engineered by Valentina Rodríguez Sánchez with help from James Willetts. Alex Goldmark is our executive producer.

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Comments (1)

Joe A. Finley II

It's worth noting that Ally and Capital One 360 are REAL banks with high-interest consumer accounts.

Oct 2nd
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The hidden world behind your new "banking" app

The hidden world behind your new "banking" app