The impending marketing revolution for Amazon sellers
Update: 2025-09-11
Description
September 11th, 2025
Summary: Kevin King discusses MCPs and their revolutionary impact on Amazon business automation, AI-powered product feeds for discovery platforms, Q4 holiday strategies, and Amazon's upgraded Product Opportunity Explorer tool.
Key Points Discussed:
- MCPs (Model Context Protocol) as the "USB-C for business tools" - connecting AI to real business data
- How MCPs solve AI hallucination problems by using actual Seller Central data vs. training data guesses
- The 2-year competitive window for early MCP adoption before large agencies catch up
- Strategic approach: focus on expertise-requiring tasks that don't need creativity
- Setting up product feeds for AI discovery on Perplexity, OpenAI, and Google platforms
- Using customer language in product descriptions instead of internal/supplier terminology
- Q4 holiday strategies for profitable growth despite rising costs
- Amazon's upgraded Product Opportunity Explorer with new Insights & Trends tab
- Paul Harvey's new free TikTok Shop keyword tool for BDSN subscribers
Links Mentioned:
- AMA Registration - Kevin and Norm discuss CMS event and DragonFish AI
- Danny McMillan's MCP Deep Dive Guide
- Levanta's Q4 Holiday Playbook
- Profitable PPC Challenge - $27 Early Bird Registration
- Perplexity Merchant Program Sign Up
- OpenAI Product Discovery Interest Form
- Google Merchant Center
- Paul Harvey's TikTok Keyword Tool
- YouTube: The Key to Ranking on Amazon in 2025
Hot Picks:
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- Amazon Code of Conduct compliance guide
- TikTok competitor Flip shuts down despite $1B valuation
Stump Bezos Answer: 88 countries have currently suspended postal services to the USA
Find us at BillionDollarSellers.com
Follow Kevin on Twitter and LinkedIn.
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