DiscoverThe Digiday PodcastThe ‘is a hot dog a sandwich’ problem in AI advertising
The ‘is a hot dog a sandwich’ problem in AI advertising

The ‘is a hot dog a sandwich’ problem in AI advertising

Update: 2025-11-18
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This week’s episode recaps Paramount raising new ad arbitrage questions, Amazon and Google unveiling new ad agents and IAB Tech Lab introducing its Agentic RTB Framework. Then Digiday’s executive editor of news Seb Joseph and senior ad tech reporter Ronan Shields join the show to outline how, with the introduction of Ad Context Protocol and ARTF, the ad industry is laying the pipes for programmatic advertising’s intersection with AI agents.

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The ‘is a hot dog a sandwich’ problem in AI advertising

The ‘is a hot dog a sandwich’ problem in AI advertising

Digiday