Thermostat Theory: Why You Keep Cooling Off When You Start Winning
Update: 2025-10-23
Description
Winning isn’t accidental — and neither is falling off after a win.
In this episode, Matt and Garrett break down the Thermostat Theory: the invisible standard you’ve set for yourself that quietly determines how high you rise… and when you stop. Most agents don’t fail because the goal is too big — they fail because their internal comfort setting pulls them back to “good enough.”
We dig into:
- Why momentum dies the moment you start to succeed
- How your standards — not your goals — are driving your outcomes
- The subtle identity shift required to raise your thermostat for good
- What leaders, brokers, and team builders get wrong about standards
If you keep restarting, relapsing, or cooling off the minute things go “well,” this one will hit home.
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