In this episode, Adam Roach and Jess Webber discuss the three costly mistakes that entrepreneurs often make when launching and scaling their businesses. They emphasize the importance of proper pricing, the dangers of perfectionism, and the pitfalls of being a generalist in coaching. The discussion provides actionable insights for coaches and entrepreneurs to avoid these common traps and achieve greater success.

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Takeaways

Many coaches undercharge due to imposter syndrome.

Pricing should reflect the transformation provided to clients.

Confidence in pricing can lead to better client relationships.

Perfectionism can hinder action and delay launches.

Successful coaches often launch quickly and iterate based on feedback.

Generalists struggle to attract clients due to vague messaging.

Specialization allows for premium pricing and clearer value propositions.

Clarity in messaging opens doors to opportunities.

Adding value is more effective than discounting prices.

Taking action is essential for building confidence and success.

Chapters

00:00 Common Mistakes Coaches Make

07:20 The Perfection Trap

14:46 The Danger of Generalization