Torsion Talk S8 Ep119: SEO Secrets, AI Strategy & Real Talk About Dirty Marketing Tactics
Description
Home service pros, this episode is packed. Ryan shares hard-won lessons from a top-tier SEO conference and opens up about shady marketing tactics that are hurting contractors when they try to switch providers. If you’ve been burned by an agency holding your site hostage, locking down your content, or “losing” your login credentials—this is the wake-up call you need.
Ryan dives deep into the future of local SEO and why AI is completely changing how garage door companies—and all home service businesses—need to think about their websites. If you're not optimizing for AI and trust signals now, your online presence will slowly disappear. The episode covers how Google’s new integration with Reddit is driving massive changes in search results, how telling stories on your website boosts local rankings, and why infographics and real project photography can make or break your visibility.
You’ll learn how to use review pages, schema markup, and transparent pricing to boost conversions and get found faster. Ryan also explains the truth about WordPress vs. leased site builders, why agencies are pushing back so hard when clients leave, and how “honest” is the new power word for home service SEO.
Plus, hear about Ryan’s upcoming intensive in Fort Lauderdale with Joseph Roberts, his work with AI development groups building beyond basic prompts, and why Markinuity is offering new slots for companies that want real SEO growth, not smoke and mirrors.
This episode is a no-fluff, practical roadmap for dominating in a market where AI doesn’t care about what you paid—only what you prove. Original content, authentic photos, and transparency are the new non-negotiables.
If you’re a garage door business owner who wants to stay competitive in 2025 and beyond, this episode will change the way you think about your online strategy.
Want help dominating local search and AI results?
Visit markinuity.com or message Ryan to book a discovery call.
Want in on GDU?
We’re accepting 3 new members with revenue between $1M–$3M. Reach out for a free class pass.
Find Ryan at:
https://garagedooru.com
https://aaronoverheaddoors.com
https://markinuity.com/
Check out our sponsors!
Sommer USA - http://sommer-usa.com
Surewinder - https://surewinder.com
Stealth Hardware - https://quietmydoor.com/




