Friday Focus is your weekly mini-series from KGCI Real Estate On Air—a deep dive into one theme, broken into tactical, easy-to-implement episodes. Every Friday and Saturday, we unpack the strategies, scripts, and systems agents use to win more business—without the fluff.

Catch every episode in the series to get the full picture, and put these moves into play by Monday.

Summary:

In the booming market of Short-Term Rentals (STRs), a "nice" property isn't enough to guarantee a high ROI. This episode dives into the tactical intersection of interior design, guest psychology, and revenue strategy. We explore how to transform standard homes and rustic cabins into high-yielding cash-flow assets by creating "Instagrammable" spaces, optimizing for booking algorithms, and implementing dynamic pricing. Learn the exact design pivots and amenity upgrades that allow hosts to out-earn their competition and turn hospitality into a scalable business.

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