In this GreenUP episode, we had the privilege of sitting with Baruch Gueta, CEO and Co-founder of RoadSense.

RoadSense is on a mission to transform cities by aggregating public space data wirelessly, offering deep insights and real-time alerts to tackle countless urban challenges, all while fiercely guarding privacy.

But here's the twist: It's not about drowning in data – most cities grapple with that already. Baruch shares their refreshing approach: they start by defining the problems cities face, then roll up their sleeves to analyze the data, extracting the insights needed for informed decision-making.

RoadSense's PaaS (Platform as a Service) monitors public spaces in real-time, preserving privacy, and digitizing crucial information. With added layers of AI sophistication, it's a solution that can address an array of urban challenges, from safety and security to equality, well-being, reduced energy consumption and carbon emissions.

Join us for this enlightening episode and discover how RoadSense is propelling cities toward Net-Zero targets while making our urban environments safer and more efficient.

#SmartCities #IoT #Sustainability #Innovation #UrbanTech