Today, in a continuation of our series looking at the various generations, we're shining a spotlight on Generation X—a group that’s often overlooked but whose impact on society, the economy, and the workplace is anything but small.

Gen X may not be as large in number as the Boomers or as talked about as the Millennials. Still, this generation has quietly been making waves, steering through economic upheavals, technological revolutions, and the unique challenges of being the 'sandwich generation,' juggling careers, raising kids, and caring for aging parents.

Gen X’s Lasting Impact on Society

In this episode, we explore the impactful yet often overlooked Generation X.

●        [00:02:04 ] Introduction to Generation X, highlighting their pivotal roles in politics and business despite being a smaller cohort

●        [03:30:00 ] Why Gen X is a smaller generation

●        [00:03:38 ] Gen X era historical events and cultural shifts, like the introduction of the contraceptive pill and no-fault divorce, that shaped Gen X

●        [05:53:00 ] Gen X's upbringing in dual-income households and the resulting work ethic and values

●        [00:07:46 ] Gen X's attitudes towards work-life balance and financial independence, shaped by experiences in the "greed is good" era

●        [00:10:49 ] Gen X's adaptability to technological advancements and their influence on workplace norms

●        [00:12:24 ] Gen X's financial challenges, including homeownership and caring for aging parents, and their pragmatic approach to these issues

●        [00:13:47 ] Where Gen X fits in the housing market

●        [00:17:24 ] The values that define Gen X

●        [00:20:02 ] The pressures Gen X faces, such as peak divorce rates and increased volunteering demands

●        [00:23:41 ] How Gen X utilizes technology, like TikTok, to stay connected with their children

●        [00:26:02 ] Intergenerational dynamics and the importance of understanding these differences for better workplace communication

●        [00:27:17 ] What Gen X’s legacy will be

By understanding the significant influence Generation X has had on shaping today's world and appreciating the complexities and challenges they continue to navigate, we can foster better communication and collaboration across generations, both in the workplace and in broader society.

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About Simon Kuestenmacher

Simon Kuestenmacher  is co-founder and Director – The Demographics Group

Simon is a prolific media commentator on demographic and data matters and a columnist for The New Daily and The Australian newspapers.  

He ranks as one of the world’s Top 10 influencers in data visualisation. If you can’t get enough of the kind of data that explains how the world works, make sure to follow Simon on Linked In or X (formerly Twitter) or any of his other social channels.

Click here for a media enquiry or if you would like to book Simon Kuestenmacher for a speaking engagement. His presentations and quirky observations are enjoyed by audiences from the financial services, property, government, education, technology, retail, and professional services industries, among others.

About Michael Yardney

Michael Yardney- founder Metropole Property Strategists has been voted one of Australia’s 50 most influential Thought Leaders.

While he is best known as a property expert, Michael is also Australia’s leading expert in the psychology of success and wealth creation.

Michael is a #1 best-selling author of 9 books and frequently challenges traditional finance advice with innovative ideas on property investment, personal finance, and wealth creation.

Follow Michael on Linked In or Instagram

Are you interested in property investment - let the team at Metropole build you a Strategic Property Plan to help give you clarity, direction, and wealth-producing results.

Some of our favorite quotes from the show:

“Work-life balance is interesting because I remember when computers came out, people were saying oh, they're going to do all the work for you and you're going to be able to sit on a beach and you're only going to work two, three days a week. It doesn't seem to change, does it?” - Michael Yardney

“This is a generation that very much has the tall poppy syndrome. Big is not beautiful. Increasingly, with Gen X, they do think that they're being, you know, just used as a small wheel in this big satanic mill that is the economy.”- Simon Kuestenmacher

“I believe that they're also, as we've already said, reasonably tech savvy, so a lot of Gen Xs get their information from websites, from YouTube, from Instagram, compared to maybe the older generations before them who used to read things or read newspapers.” - Michael Yardney

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