Unlearn Everything You Think You Know About Working With Brands with Justin Moore
Description
In this episode:
If you've felt burned by brand partnerships in the past or believe your blog isn't "big enough" for sponsorships, this episode will challenge everything you think you know about working with brands. Justin Moore has facilitated over $5 million in brand partnerships and he shares why direct brand relationships can be more profitable than working through networks alone. He also reveals his framework for turning one-off deals into recurring partnerships and shares why your audience size matters less than you think when positioning yourself to work with brands.
About Justin:
Key points from this episode:
- Why Your Past Brand Partnership Experiences Might Have Sucked (And Why That Doesn't Matter)
- The Mindset Shift: You're Not Just a Creator, You're a Consultant
- Should You Work With Brands That Have Never Done Influencer Marketing?
- From One-Off Deal to Recurring Partnership: The Strategy
- The Pricing Question: What Should You Actually Charge?
- Creative Deal Structures That Turn Into Long-Term Partnerships
- Why You Need to Follow Up (Even When It Feels Awkward)
- The Bottom Line
Related content:
The Crafted Website Experience
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