I recently read the book Doing Democracy: The MAP Model for Organizing Social Movements by Bill Moyer. This book not only outlines what it takes for social movements to be successful, but it references many case studies of past social movements.

While reading the book, I couldn’t help but think about the Just Marketing® Movement. While it’s not a true social movement like the US Civil Rights Movement or the Breast Cancer Social Movement, I began to recognize parallels between what the book was describing and what we’re trying to accomplish through Just Marketing® – primarily, the 4 roles people play in successful social movements.

In This Episode You'll Learn:

• Four roles that people play in successful social movements and how these roles apply within the Just Marketing® movement.
• The role you play in the Just Marketing® movement!

Ensure your marketing is ethical, inclusive, and accessible: Download the Just Marketing® Checklist at JustMarketingChecklist.com

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DEI Statement:

Meg, and all guests featured on this show, are committed to building inclusive and antiracist businesses. We support LGBTQIA+ rights and the rights of all intersectional identities. We believe that business should be a force for dismantling systems of oppression and actively invest in our own learning to fulfill this role.

Read Meg's full DEI statement at: https://megbrunson.com/mission-vision-values

Email questions/comments to: meg@MegBrunson.com