DiscoverMarketplace Morning ReportWhat happened to Activision Blizzard?
What happened to Activision Blizzard?

What happened to Activision Blizzard?

Update: 2024-10-08
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The video game industry is bigger than movies and music combined. As part of our ongoing Skin in the Game series, we’re chatting with journalist Jason Schreier about the rise and fall of Blizzard, the company behind such games as World of Warcraft. It’s a story about the push and pull between creativity and business know-how. Also on the show: Small business uncertainty reaches an all-time high.

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What happened to Activision Blizzard?

What happened to Activision Blizzard?

Marketplace / David Brancaccio and Leanna Byrne