DiscoverUKTN | The PodcastWhat has become of the metaverse? – Rob Whitehead, MSquared and Improbable
What has become of the metaverse? – Rob Whitehead, MSquared and Improbable

What has become of the metaverse? – Rob Whitehead, MSquared and Improbable

Update: 2025-08-25
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Rob Whitehead, chief executive of MSquared and co-founder of Improbable discusses why despite a drop in the initial hype, companies in the space are still making exciting innovations in metaverse technology. 

Whitehead explains why different iterations of virtual space technology have struggled to take off and why focusing on the correct use cases that properly utilise the technology is the key for consumers to enjoy metaverse experiences. 

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What has become of the metaverse? – Rob Whitehead, MSquared and Improbable

What has become of the metaverse? – Rob Whitehead, MSquared and Improbable

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