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When The Business You Built Isn’t The Business You Want

When The Business You Built Isn’t The Business You Want

Update: 2025-11-04
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Business misalignment often creeps in quietly—one success at a time—until you realize the business you’ve built no longer fits the life you want. In this candid conversation, Gwen Bortner and Tonya Kubo talk about recognizing when your work feels out of sync, why that’s not failure but a sign of growth, and how to realign without tearing everything down. Through personal insights and practical reflection, they show that sometimes the most powerful move forward is a thoughtful redesign, not a total rebuild.



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When The Business You Built Isn’t The Business You Want

When The Business You Built Isn’t The Business You Want