In business, a return on investment is a by-product of margin profitability. Investors want a business with the potential to achieve increased profitability, a business that can identify areas in their operations that can be leveraged to achieve bigger margins.

During your pitch, you need to be prepared to answer questions on how you plan to increase your margins and provide practical examples to support your reasoning. Tune in to episode 40 of The Successful Pitch series where Allon Raiz will explore this aspect of a successful investor pitch. Listen Now >