We talk a lot about students ghosting colleges, but what about when we’re the ones who disappear? This week, we take a closer look at why admissions offices sometimes go silent, what that means for relationships, and how to re-engage students more intentionally.

Our guests bring both the high school and college perspectives:

• Diane Campbell, Director of College Counseling at Liberty Common School (CO) and Past President of Rocky Mountain ACAC

• Dr. Jose Valentine, Dean of Enrollment Management at San Jacinto College (TX) and President-Elect of Texas ACAC

They share honest reflections on communication gaps, data-driven follow-up, and how to keep students feeling seen, even when time and budgets are tight.