In this episode, I share how we’ve used podcasts at Jim’s to help recruit nearly 2,000 franchisees in under six years.

You’ll hear:

• Why real stories from franchisees build trust

• How I run the podcast each week with tools like Zoom, Calendly, and AI

• What questions I ask to get honest, useful content

• How we turn one episode into blog posts, LinkedIn content, short videos, and more

• What to do if your leadership team still doesn’t see the value

• Tips for getting your founder or CEO involved—even if they hate being on camera

This is the same process I use every week. It works.
If you’re in franchise marketing or recruitment, this will help you get started and keep it going.

🎧 Want to see it in action?

Search for the Jim’s Podcast or the Jim’s Mowing Podcast.

Ready to grow your franchise like we did? Here's how I can help:

📧 Get my FREE Franchise Growth Playbook - The exact strategies I used to grow Jim's Group by 2,000 franchisees: ⁠⁠⁠https://franchisemarketer.beehiiv.com/⁠⁠⁠

Once you join my newsletter list, you can contact me via that.

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