Why Giving Beats Closing: A Sales Shift That Changes Everything with Bob Burg
Update: 2025-06-11
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In this conversation, Bob Burg discusses the importance of
understanding our unconscious beliefs about money and success, emphasizing the Go-Giver philosophy, which states that when you prioritize giving value over closing sales, you’ll actually bring in many more sales.
He outlines the five laws of stratospheric success, highlighting the significance of value, compensation, influence, authenticity, and receptivity in achieving sustainable success in sales. The discussion also touches on the human element in sales, the role of technology, the importance of mentorship, and the need to overcome negative societal messages about prosperity.
https://www.linkedin.com/in/bobburg/
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