Why Playing It Safe Is Killing Your Brand: Google, AI, Black Mirror & the Canadian Election
Update: 2025-05-05
Description
In this episode of Art of the Brand, Camille and Phillip dissect the crisis of creativity across tech, entertainment, and politics—from Google’s slow collapse into mediocrity, to AI’s branding revolution, to how Black Mirror outplayed everyone with a viral campaign. They also unpack the branding disaster of the Canadian election and explain why founders and marketers playing it safe are losing by default.
If you're building a brand, launching content, or trying to stand out in a noisy world, this episode is your permission slip to have taste, take risks, and lead.
Perfect for: Founders, marketers, creators, and anyone sick of watered-down content and generic brands.
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