Let’s get one thing straight: hitting 100K in your business isn’t the glitter-filled, life-changing milestone the online space makes it out to be. In this episode of Sold Out Offers, I’m breaking down why six figures is actually the bare minimum for full-time business owners in 2025 – not a luxury, not a dream, but a baseline.

We’re digging into what that number really looks like once you factor in expenses, taxes, and the reality of growing a team or reducing your workload. I’m also sharing my own experiences with under-earning, scaling, and how reinvestment changes the game. If you've been chasing 10K months thinking they’ll magically fix everything, this is your permission slip to get real, reassess your pricing, and back yourself properly.

Whether you’re hovering around the 30K–50K mark or approaching six figures and wondering why it still doesn’t feel like enough, this pep talk is for you. Let’s ditch the noise and talk about what it actually takes to build a profitable, sustainable business as a service provider.

What You’ll Learn in This Episode

• Why 100K is a bare minimum revenue goal, not the dream.
• How expenses grow as your business grows (and what to expect).
• The profit vs. revenue conversation no one is having.
• Why you need to give yourself permission to raise your prices.
• A reminder that women are allowed to earn well and unapologetically.

"You’re not suddenly rich at six figures, you’re just finally working with a realistic baseline to grow from."

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