Many believe manufacturing can't compete in high-cost markets like Australia, but Greg Stack, CEO of Nexans, proves otherwise. In this episode, Stack reveals how his company maintains profitable manufacturing operations despite higher labor and energy costs and why the ‘Made in Australia’ advantage is more valuable than ever.

Stack discusses the E3 operating model that balances economic, environmental and engagement goals and the recycling breakthrough that achieved 30 percent circularity. Packed with insights on localizing global strategy, leading transformation in resistant markets and finding your differentiated value proposition, this conversation challenges conventional wisdom about manufacturing viability.

Listen now to discover why being selective about your markets might be the key to sustainable manufacturing success.

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