What if the fastest way to grow your business was showing up on video before you feel ready? In this episode, I sit down with Chris Zita, brand strategist and content expert, to unpack how video content can multiply your authority, attract high-paying clients, and shift you from invisible to in-demand.

We explore:

✅ How to show up on camera even when you feel awkward or uncertain

✅ The mindset shift that helped Chris turn clients into content powerhouses

✅ Why video content builds trust faster than any other medium

✅ How entrepreneurs can use storytelling to make their offers irresistible

✅ The biggest mistakes creators make when trying to go “viral”

✅ Strategies to repurpose long-form videos into high-converting short-form clips

✅ How “done is better than perfect” leads to more sales

✅ The Video First framework for showing up consistently and scaling your message

Whether you’re a coach, creative, or founder, this episode gives you a roadmap to become seen, trusted, and chosen—without trying to be an influencer.

🔎 Keyword Clusters

Video Content & Branding

video marketing for entrepreneurs, personal brand on video, how to be confident on camera, content creation tips, authentic video storytelling

Authority & Business Growth

build authority with video, client attraction through content, trust-based marketing, high-ticket client strategy, video first branding

Content Strategy & Repurposing

short-form vs long-form video, repurposing podcast content, YouTube content for business, content flywheel strategy, social media for service providers

🎙️ Guest: Chris Zita

📲 Follow Chris on Instagram: https://www.instagram.com/onlyzita/

📲 Follow Yesung on Instagram https://www.instagram.com/yesungc/

🚀 Subscribe for weekly conversations on video, branding, and business that lasts.

Check Out Zita's Innercircle:

https://mentorships.typeform.com/to/G6ug74TK?typeform-source=www.youtube.com

👉 If you’re ready to stop being overlooked and start being unforgettable—this episode is your first step