You Gotta Stay Close to the Money
Update: 2024-11-25
Description
Do you feel like marketing your business is an endless to-do list of Instagram posts, email campaigns, and reels—with little to show for it? Join Tayler and revenue strategist Frenchie Ferenczi as they tackle the real goal of marketing: staying close to the money. Frenchie shares her no-nonsense money-first philosophy, reminds us what the five core functions of marketing are (it's easy to forget), and why overthinking your to-do list might be the biggest thing holding you back. From busting myths about needing to "market at scale" to finding your bare minimum marketing strategy, this episode is perfect for the solopreneur or service provider looking to break free from the feast-or-famine cycle.
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