Yvon Chouinard of Patagonia: Blacksmith, Climber, Capitalist (Sort Of).
Update: 2025-06-18
Description
Welcome to the story of Yvon Chouinard and Patagonia — a company born in a tin shed, raised on anti-consumerism, and transformed into one of the boldest business experiments of the 21st century. Buckle up.
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