evision on Navigating MENA's Streaming Landscape and Redefining Consumer Engagement
Description
On this episode of Inside Content, Jack Davison, EVP at 3Vision is joined by Sunil Joy, Head of Content and Strategy at evision.
They explore evision’s growth from a cable TV aggregator to a regional powerhouse, managing a diverse range of OTT and TV services across MENA and beyond. Sunil shares insights into evision’s hybrid monetisation strategies, the importance of localised content, and the evolving role of sports and originals in driving subscriber acquisition.
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About 3Vision👇
3Vision is a global content and TV consultancy specialising in content acquisition, strategy, research and business development in the TV industry. With decades of hands-on experience in the entertainment sector, 3Vision will position your business for success.
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