£500 and a Dream: Building a Garage Brand from Nothing...
Description
This episode is sponsored by Castrol and The Race Group.
To learn more about Castrol Service, please visit: https://www.castrol.com/en_gb/united-kingdom/home.html
From burnout in retail to building a garage brand from scratch, this episode tells the powerful story of Louise Baker, founder of Womanic.
With no formal qualifications and just £400 to her name, Louise started fixing cars in her apartment car park while raising her daughter solo. Now fully booked, she runs her own workshop, speaks in schools, and is inspiring the next generation of technicians through her work and her new all-female show, Auto Angels.
We talk about leaving the motor trade, finding the courage to return, and how she built a business with nothing but grit, honesty, and a deep love for the job.
If you're in the trade, this one will hit home.
Timestamps:
00:00 – Introduction and early influences
18:02 – Burnout, the Tesco years, and rediscovering purpose
21:36 – Sponsored segment
22:12 – Launching Womanic and building a customer base
33:01 – Inspiring the next generation through school and college visits
47:00 – Building a garage, giving back, and future plans
53:00 – Reflections, contentment, and advice for the next generation
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