The Lash Business Lounge

https://www.instagram.com/laurenlappin_In this week's episode Lauren steps you through the process of finding both the margin in your business (and the necessary trust in your Team) to start working more on your business, and less in your business. The First Steps to Working More on Your Business, and Less In It. Handing off some of your Clients to your Team. (This is a gradual process, it simply can't be rushed or you might inadvertently create more work for yourself). Stop People Pleasing. (Establish your boundaries, and hold fast to them). Stop Promoting Yourself, and Start Promoting Your Team. Let Go of Control. (If you can't give your Team the time, attention and trust they need to grow as Professionals, your business in-turn will not grow to its full potential). Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren shares 5 Things She Failed at While Growing My Beauty Business.Lauren played it far too safe when she went into her first Commercial Salon Space. She was playing too small. Lauren offered a wide range of services as opposed to going with her gut and niching-down her service offerings.Lauren worked way too much and allowed herself to burn out (on more than one occasion). Lauren lacked solid boundaries with Clients and solid boundaries with her Team. Poor boundaries pave the road to Burnout City.Lauren resisted delegating tasks and responsibilities to her Team for far too long. She had to learn not to be a Control Freak. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses How to Be Confident Showing Up on Your Salon Socials."Business Owners (and Teams) that focus on consistently showing up on their socials will always do better" ~ Lauren Lappin. "Growth Never Comes from Comfort Zones" ~ Lauren LappinPro Tips for Showing Up on Socials. Just Start. With repetition confidence builds.Have some notes in some tangible form - plan it out on paper, tablet, outline, etc.Schedule your Creation/Filming time into your schedule.Wear your Uniform, and wear makeup and style your hair - you want to be ready to record when inspiration strikes (as well as in your scheduled creation slots). Have all the Tools you need ready to go before you start to record/create.ALWAYS JUST FILM 3 TIMES. Stop trying to convince yourself that you're going to trolled, bagged-out, hated-on, or worse, instead ask yourself: What's the (actual) worst thing that's going to happen?For bonus tips around managing a Personal Brand vs a Salon Brand, check out the audio podcast.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren answers four great questions from a recent Instagram poll.Is (AICIS) a consideration when importing Lash and Beauty Products into Australia? [ Australian Industrial Chemicals Introduction Scheme (AICIS) https://www.industrialchemicals.gov.au/ ] How should I handle a Team Member leaving and starting their own Salon in the same town, or local area? What to say to Clients when a Team Member leaves? How do we create a work environment where Team Members become our Highest Income Earners?Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren answers four great questions from a recent Instagram poll.How do I sell to the Client without feeling like I'm pushing too much on them and/or making them feel uncomfortable during the Sales Interaction?How can Salon Owners and Employees save time on taking, tracking and reading Client Notes?How does Lauren deal with (and minimise) Allergic Reactions in her Salon? [ please note: this is not Medical Advice, and should be read or listened-to as opinion only ].How would Lauren market a New Salon Service (or Product Range)? Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren speaks to a very tough (yet common) question she is asked by busy Salon Owners: How does Lauren balance being a Business Owner and a Mum? Myth-busting >>> "You can be a great Business Owner, and a great Mum. You can have both!"How Lauren Does It. Sharing the load with (and being thankful for) a Super Supporting Partner.Focus on your Time Management. (Go here for more Eps about >>> Time Management).Scheduling in Family Time and Events.Reframing your hard work as a potential framework/career path for your children. Showing them, that they can also pursue entrepreneurship in the future, too. Look After You!! Self-care is super important if you want to get the Business Owner & Mum balance right (well, as close to right as possible). Have Realistic Expectations. "Take it easy on yourself, you don't have to be perfect". Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren shares 5 Time Management Hacks for Peak Productivity.Get clear on your priorities. "If the ladder is not leaning against the right wall, every step we take just gets us to the wrong place faster" ~ Stephen Covey.Time Blocking. "The calendar is mightier than the To-do List" ~ Unknown.Understand Parkinson's Law. (Parkinson's Law is the adage that work will expand to fill the time allotted for its completion). Make NO your default response. Don't let an unproductive morning turn into an unproductive day. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses how important it is to Build Customer Loyalty in Your Beauty Business. Stop focussing on attracting New Clients, and focus on optimising your current offerings and even more importantly increasing your Client Retention Rate. (You need to master looking after people, and making your Current Clients feel welcome and appreciated). Communication (from Confirmation; to Reminders; to the Salon Experience; to Follow Up) all needs to be timely, friendly, informative and appreciative. Keep checking in with your Clients during the service to make sure they're comfortable and content.Be confident and ask your Clients to rebook. Run a Loyalty Program in your Business.Stay in contact with your Clients via text, or email, or some form of newsletter.Survey Your Clients. Take all feedback seriously.Prioritise Client Retention Rate and your Business will grow.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the differences between being the Business Owner and being an Employee in Your Business.How Lauren Moved from Employee IN her business, to Owner OF her Business.Recognising that if your business can't continue to operate without your ongoing physical presence, you're operating as an Employee (or Manager) in your Business, and not as the Owner of your business.Refocus your resources (over time) on training yourself less and your Team more - they will appreciate it. Create systems, policies and procedures to guide your Team toward success. Reduce your own availability slowly but surely, and expect some initial resistance from Staff, Suppliers and Clients to you reducing your availability.Move from training yourself in Services; to expanding your learning around Marketing, Leadership and Systems Thinking & Creation. Stop promoting yourself and your presence on your Salon socials, and re-focus your marketing on those Team Members who are still building up their columns. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses 3 Reasons Why Your Business Isn't Profitable. You're NOT retaining Clients.Your pricing is aren't high enough. (You need to examine all of your costs and the wage you want to earn, and set your pricing accordingly).Your spending is outpacing your cash flow. (You need to focus on increasing your incoming revenue and/or reducing your spending/outflows).Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://laurenlappin.com.au/salon-goalsIn this week's episode Lauren discusses how she is approaching 2024 in her own life and business, while sharing loads of strategies to have a bigger and better 2024 yourself.Set GOALS for your life and business.Break those GOALS down into their component parts.Have your GOAL(s) posted somewhere visible and make it amazing.Andy Frisella's Power List https://andyfrisella.com/blogs/realaf-podcastFocus on Needle Moving Activities. Change-up your day-to-day.Get Uncomfortable. "If growth and change always felt good, everyone would always be doing it" ~ Lauren Lappin.Q: How do you win the year? A: By focussing on winning the day.Schedule in down time, and truly allow yourself to relax. Invest in Yourself and Your Business. Salon Goals Opening February 12th 2024: https://laurenlappin.com.au/salon-goalsLauren's Instagram: https://www.instagram.com/laurenlappin_Everything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_Find Our More About the New & Improved Salon Goals >> https://laurenlappin.com.au/salon-goalsIn this week's episode Lauren speaks Business Growth, ADHD, the Value of Coaching (plus much much more) with Torquay based Salon Owner and Entrepreneur, Sarah Perovich from @sassme_x & @sassme_bysarahAllure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses How to Get Your Clients to Take You More Seriously.Have a Professional/Online Booking System. (This system needs to send out confirmations and reminders). You need to be collecting Booking Fees and/or Card Details. (Clear instructions around cancellations and no-shows will make your Clients respect your time more than they perhaps would otherwise).You need to be able to take Electronic Payments, both online and in-Salon. (Have a proper POS area).You need to have a professional looking Salon. (It makes asking for the Sale a much smoother process). You need to have your Treatment Area presented to highest possible standards.Have a Uniform! Run on time. (As much as possible, avoid moving your Clients around). Build a website. And get a proper domain name (a .com or .com.au) and an @yourdomain email address.Formulate a Style Guide for the look of your Socials and Website, and a Content Guide for the types of Content pieces that turn up on your Socials. (Keep your Business accounts professional and Salon-focussed). Maintain boundaries with Clients that become Friends. (All Salon communication needs to kept in once place for the benefit of all Staff and all Clients). Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the potentially controversial topic of Adding Another Income Stream to Your Business.You Don't Have to Follow the Standardised "Lash Artist Lifecycle".Working Solo from home, or Renting Space in a someone else's space.Moving Into your own commercial space.Building your own Team.Become a Lash Trainer.**Start your own Lash Brand **.• 'Not everyone is built to be Lash Trainer and/or an e-Commerce Business Owner'. ~ Lauren Lappin.• 'Nail what you're doing first (optimise your main/current offerings), before you go off and pursue additional income streams'. ~ Lauren Lappin.• 'Online Coaching is an Always-On Business. You can forget about switching off. Business is Hard!!' ~ Lauren Lappin.• 'Not all Income Streams are Assets'. ~ Lauren Lappin.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren answers three great questions from a recent Instagram poll.Are Lauren's staff Employees or Contractors? And how are they incentivised (if at all)?Should you speak openly about your successes in front of (or with) your staff?Is moving to a more visible and highly trafficked physical location worth the extra rental costs, and other potential increased costs?Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses Failure in Business, and How to Tell if your Business is Failing. "I don't believe in Failure, particularly in Business" ~ Lauren Lappin. "Failure in Business is at its core, a choice you're making as the Business Owner. The only way you can definitely fail, is to Quit!" ~ Lauren Lappin."The World just doesn't happen to you; you always have some degree of agency in your Life and Business" ~ Lauren Lappin."Entrepreneurs only need to know the very next step; you don't need to know all the steps" ~ Lauren Lappin.Ways to Save Your Failing Business (if you believe it's Failing).Work Harder!Perform an honest gut-check on the Services you provide, the Clients you're serving, the Quality of your Work, and the Content you're creating to promote your work.Decide what you want your Life to look like in 6, 12, 24 months from now, and make the necessary changes in your Business to align with that vision.Stop doing Services that don't light you up. Focus on the types of feelings you want help your Client(s) achieve, and do more of the work that helps you do that.Seek out a Mentor, or a Coach, or a Trusted Advisor, to help you refine your offerings, and reignite your passion for your Business. The 4 Stages of Competence. Unconscious Incompetence - you don't know that you don't know how to do something.Conscious Incompetence - you know that you don't know how to do something.Conscious Competence - you're aware of how to do something, but you're still working on mastering the skill or practice.Unconscious Competence - you know something so well that you don't even need to think about how to do it.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren tackles the time old question, Does Adding More Services to Your Menu = More Clients?• "When I see a Salon that appears to be offer everything, my first reaction is think that they're most likely not going to be amazing at any of these things; as they're not doing these services often enough to be great at all of them". ~ Lauren Lappin• "Too many services can both water-down what you're best known for, and also waters-down that you're true Experts and Specialists". ~ Lauren Lappin• "Training new staff and getting them to the point of making-you-money, is much easier and faster when you have a niched-down and specialised service menu". ~ Lauren Lappin• "Getting rid of services (in particular lower margin services) frees up time, space and resources to keep growing and improving your key offerings". ~ Lauren Lappin• "Adding services outside of your key offerings can lead to rushed and generally poor hiring decisions". ~ Lauren Lappin. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24Outro Music. (Earth – MusicbyAden on YouTube). https://youtu.be/5yIbZVOv438?si=XTQJd7V1NY_tr102 

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses why First Impressions Matter so much in your service-based business. Keep top-of-mind while listening to this episode that you're in the Business of Selling Beauty. Have a Beautiful Uniform. Flattering, tidy, and well-cared-for uniforms create a sense of professionalism, and as a bonus, a great uniform is a highly effective visual branding asset (online and off).Have a Personal Presentation Policy. Set the standard in your Salon around what's expected regarding Lashes, Brows, Hair, Makeup, Jewellery, Hygiene, Shoes, Perfume, etc. and document it. Salon Cleanliness. The aroma of your Salon needs to pleasant, and consistent. There needs to be zero public facing clutter (and ideally no clutter anywhere in your Salon). Both yourself and your Team needs be keeping surfaces, glass, tools and supplies clean, tidy and well presented at all times. (And don't forget about your waiting area). Workstation Cleanliness. A clean and tidy workstation is paramount to building Trust with your Client(s). Systemise cleaning-as-you-go into your Policies and Procedures.Clean (scent-free) Hands. You don't want any smell(s) on your hands, and your hands have to be as clean as humanly possible at all times. A Great Looking P.O.S Area. Your Point of Sale (P.O.S) needs to clean, uncluttered, and optimised for taking payment, booking/rebooking, and selling products to your Client(s). Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses 5 Ways to Make More in Your Beauty Business Now. And as Lauren would say: "Who doesn't want to make some more money in their business?"5 Ways to Make Money in your Beauty Business:Embrace Email Marketing, and look into some basic email automations to optimise your Client follow-up. Use SMS Marketing for timely updates, and limited time offers. (People are more likely to check their text messages as soon as they come in than any other form of Salon marketing. Even email can't provide such an effective platform for timely offers). Retail Sales. Upgrading Services, and Adding-On Services.Referral cards and/or an Electronic-based Referral System.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the 4 Sings That You Might Be Ready to Hire sTAFF.Your Client Retention Rate is at approximately 80%. You're close to being (or are) Booked Out. "You don't want to reach a point of desperation when hiring, that's never good" ~ Lauren Lappin.You're having time management issues, and you're dropping-the-ball on administration tasks. You're close to, or have arrived at, the point of burnout.You're turning away new Clients on a regular basis.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24