StackedCast

Jason from The Strength Guys joins us to discuss building a powerlifting coaching brand, creating demand through content, and growing the sport toward a more professional, mainstream model.We discuss the business and marketing strategies behind successful coaching brands, the role of content creation in attracting athletes and growing an audience, and what it could look like for powerlifting to adopt elements of professional sports.We also dive into the coaching side, discussing programming, fatigue management, and other considerations for developing stronger lifters.

Kyle & Pitre join us after competing at Avancus Houston 2026, where they put up PR totals despite navigating rough training, injuries, and the challenges that come with preparing for competition.We discuss longevity in powerlifting, managing stress, navigating setbacks, and avoiding burnout. We also explore the importance of disconnecting from lifting, balancing training with life outside the gym, and recognizing that long-term progress requires more than just pushing harder.

What actually happens when we get fatigued?In this episode, we break down fatigue from the cellular level all the way to practical programming—covering central vs peripheral fatigue, localized vs systemic fatigue, productive vs disruptive fatigue, fatigue vs detraining, and how to recognize when fatigue is actually interfering with performance.We also discuss why fatigue exists, why not all fatigue is bad, the relationship between fatigue and fitness, and how coaches can manage fatigue without simply trying to eliminate it.Fatigue isn't the enemy of performance. Disruptive fatigue is.

In this episode, we're joined by one of the most respected physical therapists and coaches in powerlifting for a conversation that goes far beyond injury management.We dive into the system behind his approach—from what the patient experience actually looks like, to how he evaluates athletes, prioritizes problems, and makes clinical decisions. Rather than focusing on isolated techniques or exercises, we explore the principles and frameworks that drive consistent outcomes.We also discuss how coaches and clinicians can become better thinkers by developing robust systems for processing information, avoiding common reasoning traps, and making better decisions in complex situations.Whether you're a coach, clinician, or competitive lifter, this episode is packed with insights on critical thinking, problem solving, rehabilitation, and long-term athletic development.Topics Covered:His coaching and rehabilitation systemWhat athletes can expect throughout the patient experienceAssessment and decision-making frameworksProcessing information and avoiding common thinking trapsBuilding robust systems instead of relying on rigid protocolsCoaching philosophy and practical applications for powerliftersIf you enjoyed the episode, be sure to subscribe, leave a review, and share it with someone looking to become a better coach, clinician, or athlete.

In this Q&A episode, we answer listener questions on SBD variations, programming troubleshooting, leverage considerations, work capacity development, and more. We discuss how to select and implement exercise variations, identify and solve common programming issues, account for individual leverages in training, and build work capacity without compromising performance. Whether you're a lifter or coach, this episode is packed with practical insights to improve your decision-making and training outcomes.